Museum für Gestaltung (Zurich, Switzerland)

Museum für Gestaltung (Zurich, Switzerland)

Museum für Gestaltung (Zurich, Switzerland)

The Museum für Gestaltung, part of the Zurich University of the Arts, is a leading institution for design and visual communication. Its poster collection, one of the largest and most significant in the world, includes over 350,000 items. The collection spans more than a century, covering a wide range of styles, themes, and regions.

Swiss posters are a particular highlight, reflecting the country's strong tradition of graphic design. The collection includes works by pioneers such as Josef Müller-Brockmann, who helped define the International Typographic Style. This movement, characterized by clean lines, grid-based layouts, and sans-serif typefaces, had a profound influence on mid-20th-century design.

The museum also houses posters from other regions, offering a global perspective on the medium's development. Examples range from early lithographic designs to contemporary digital creations, illustrating how technological advancements have shaped poster art.

Through exhibitions, publications, and educational programs, the Museum für Gestaltung promotes the study and appreciation of poster design. Its online database provides access to high-quality images and detailed metadata, making the collection a valuable resource for designers, historians, and the general public.

Website: https://museum-gestaltung.ch/en/

Address: Ausstellungsstrasse 60, 8005 Zürich, Switzerland
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